Problems Facing Small Businesses | Top Challenges For Small Businesses
Today in the technological world where business thrive using state of the art technology, it is highly essential that the website of your business be well maintained and is up to date. In the article that follows, we get to you few common mistakes that are made by small-scale business’s website.
Mistake 1: Lack of contacting medium:
There is no e-mail address displayed on the website of 93 percent of small businesses, Common Small Business Problems. Also 49 percent of the websites do not have their contact number displayed on the home page of these websites.
Mistake 2: Badly designed website:
By opting to design the websites themselves most of the small businesses websites do a mistake they regret in the long run. 41 percent of small businesses have opted for improving website design when it comes to refurbishing their website.
Mistake 3: Updating website themselves:
Updating the website can be a tiresome and risky process. 64 % of small businesses owners find the time to update websites challenging. 25 percent agree that there is huge cost involved in maintaining the website, this Problems Facing Small Businesses .
Mistake 4: Lack of metrics:
It gets difficult for the companies to track the reach and progress and also their customers’ preferences. 75 percent websites have neglected deploying analytical tools for measuring their websites performance. A whopping 60 percent opine that they lack the tools required to troubleshoot the analytics problems and take action to solve these problems.
Mistake 5: Below average S.E.O:
Being easily available on the search engines is a huge advantage small businesses companies enjoy. It helps in your company being easily available. 26 percent of the companies cannot be found on google because they have either zero google page rank or are not ranked at all. Top Challenges For Small Businesses, With appropriate titles and keywords, your company can go a top.
Mistake 6: Not linking to social media:
With social media on a boom, it is always advantageous to be linked on the social media. 91 % of the companies have no Facebook widget and 94 % do not have twitter widget. Also 83 % of the websites of small business have no twitter links Challenges Faced By Small Businesses.
Mistake 7: Websites not available on mobile:
It is no secret that the mobile phone is being used more and more for internet. A lot of people use the cell phone to browse through the web. Problems Facing Small Businesses Lacking in this department can do a lot of damage to small businesses. 60 % of the small business do not have their websites accessible on mobile or are sure about it’s being accessible from the mobile.
Mistake 8: Lacking in IT workforce:
IT related mistakes and breaches of the security are common cases in companies that have no designated IT personnel for their purposes. IT help is strongly recommended when it comes to maintaining websites. 44 percent of small business have faced cyber attacks and you might be surprised to know that on an average a cyber attack costs 8,669.48$ of damage. Hence it is important to have a dedicated IT team.